Mexico’s No. 1 Premium Tequila Takes Center Stage at the 91st Annual Oscars® for Second Consecutive Year.
NEW YORK, Feb. 15,
Crafted in the Highlands of Jalisco, Tequila Don Julio is Mexico’s No. 1 premium tequila celebrating those who know what truly matters in life. Late founder Don Julio González set out to revolutionize the tequila industry, and now more than 75 years later, Tequila Don Julio is still crafted with the same attention to detail and passion he embodied. Beyond its innovation and exceptional quality, Tequila Don Julio is a colorful invitation to genuine celebration, called upon globally for mixing into cocktails and toasting milestone moments.
For many, the Oscars® is the ultimate milestone as nominees, presenters, and guests alike gather to celebrate the film industry’s most monumental moments. In anticipation for Hollywood’s biggest night, Joly and his team have spent countless hours prepping the curated cocktail program that pairs perfectly with the decadent culinary experience served to the night’s biggest winners. The evening will see over 7,500 hibiscus flower petals, 40,000 sprigs of thyme, 10,000 drops of bitters to balance and aromatize, and half a mile of reusable gold metal straws that not only match the statues in the room, they also reduce waste.
Rosella, the delicate, floral libation starring Tequila Don Julio Blanco, will undoubtedly be the leading lady at your Oscars® party. The tequila is supported by an aromatic, herbal white vermouth and citric flavours for a fresh and crisp foundation. Rosella is then woven together with light, floral hibiscus and lavender notes, and topped with bubbly ginger beer for the perfect final cut cocktail, to be enjoyed responsibly throughout the evening.
- 1 1/4 ounces Tequila Don Julio Blanco
- 1/2 ounce White Vermouth
- 1 ounce Citric Solution (1.5g citric acid per 1 ounce water)
- 3/4 ounce Water
- 5 Drops Lavender Bitters
- 1 1/2 ounces Fever Tree Ginger Beer
- Hibiscus Flower
- Orange Peel
1. Combine Tequila Don Julio Blanco, white vermouth, citric solution, water, and bitters into a shaker with ice. Shake gently.
2. Strain into a flute over a hibiscus flower.
3. Top with Fever Tree Ginger Beer and express orange oil over the cocktail and discard peel.
Whether reveling on the red carpet or tuning in from the comfort of your couch, Don Julio Tequila encouragesenuine and responsible celebration this awards season.
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan’s whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.
Diageo is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at www.diageo.com. Visit Diageo’s global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice.
Follow us on Twitter for news and information about Diageo North America: @Diageo_NA.
Celebrating life, every day, everywhere.